Cover story
GLP-1 vs Willpower: an Injection That Turns Off Food Noise — and a Revision of Self-Control Ethics at $16,000 a Year
For 80 years, Western ethics told fat people to 'get a grip.' In 2024, a once-a-week injection switched off the 'food noise' — and it turned out willpower was never a virtue. It was a tax on people whose biology billed them more. A dissection of the era where self-control is sold in a syringe: Novo Nordisk, worth more than its own country; how every vice eventually gets renamed into a molecule; thinness as a logo of solvency; the vanishing of 'wanting'; and the question of what you'll be moral with once the choice disappears.