A Penny Against a Million: The Anatomy of Asymmetric Exposure
Why in the 21st century it's not the weaker side that loses — it's whoever pays more to respond. The cheap signal doesn't strike directly — it hijacks someone else's expensive response system: bureaucracy, lawyers, clients, cashflow, the nervous system. The kill chain of asymmetric exposure — from fake review to behavioral sterilization — and the architecture of defense.